NEWS

1284 launches comms package for high-growth small businesses

George Oliver

13

September

2024

2

min read

1284 Communications has launched a tailored PR and communications solution for high-growth small businesses in the East Midlands.

The Innovation Ignition package addresses the particular challenges and opportunities experienced by startups, spinouts, and scaleups as they establish market presence and prepare for rapid expansion.

It has been created in response to the evolving needs of innovative businesses with turnover ranging between £1m and £2m.

Innovation Ignition provides a comprehensive PR framework by establishing a strong communications foundation - crucial for any company poised for significant growth.

Key components of the package include:

  • Developing touchpoints. Creating a cohesive and impactful brand presence across all platforms.
  • Building narrative. Defining and communicating your company's core story, mission, and values.
  • Growing profile.  Brand thought leadership for both your organisation and senior leadership to enhance credibility.
  • Planning comms strategy. Crafting a bespoke communication plan aligned with your business objectives.
  • Media relations. Tactical development of mailing lists, trade contacts, pitching to journalists, and your press releases.

Tailored for East Midlands innovators

1284 Communications has been shortlisted for national PR industry awards in recognition of its work on communicating East Midlands innovation.

And we have now created this package specifically to cater to the region's innovation sector.

Innovation Ignition typically offers 2-3 days per month of dedicated support, providing expert guidance without the cost of a full-time in-house communications team.

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Innovation PR benefits

The Innovation Ignition package offers several strategic opportunities to high-growth regional businesses and social entrepreneurs:

  • Access to experienced communications professionals familiar with accelerated environments
  • Cost-effective comprehensive communications support
  • Productive strategies tailored to specific industry dynamics and growth stages
  • Preparation for effective investor relations
  • Opportunities for network expansion within the Midlands and beyond.

How to learn more

We are now inviting expressions of interest from innovative businesses seeking to establish a robust communications framework to support their growth trajectory.

For further information about our new Innovation Ignition package, and how it can be tailored to your specific situation, please contact our Partnerships Director, Suz Everitt, at suz.everitt@1284.co.uk

Our Chartered PR professionals look forward to discussing how our strategic solution can support your business's communication goals and contribute to your long-term success.

Together we will contribute to the thriving innovation landscape of the East Midlands.

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